Gartner says Top 10 semiconductor buyers increased chip spending by 25.2% in 2021-아이씨엔매거진

Gartner says Top 10 semiconductor buyers increased chip spending by 25.2% in 2021

The semiconductor shortage and the COVID-19 pandemic disrupted global original equipment manufacturers (OEMs)’ production in 2021, but the top 10 OEMs increased their chip spending by 25.2% and accounted for 42.1% of the total market, according to preliminary results by Gartner, Inc.

“Semiconductor vendors shipped more chips in 2021, but the OEMs’ demand was far stronger than the vendors’ production capacity,” said Masatsune Yamaji, research director at Gartner.

The semiconductor shortage prevented OEMs from increasing production not just of vehicles but also various electronic equipment types, including smartphones and video game consoles. However, the chip shortage significantly increased selling prices, which meant OEMs spent much more on semiconductor procurement in 2021 than in prior years.

The average selling prices (ASPs) of semiconductor chips, such as microcontroller units, general-purpose logic integrated circuits (ICs), and a wide variety of application-specific semiconductors, increased by 15% or more in 2021. “The semiconductor shortage also accelerated OEMs’ double booking and panic buying, causing a huge spike in their semiconductor spending,” said Yamaji.

Apple and Samsung Electronics have retained the top two spots since 2011 while swapping ranks through the years. Huawei struggled to buy chips and dropped down from the No.3 spot to the No. 7 position in 2021. Other Chinese smartphone OEMs, such as BBK Electronics and Xiaomi, significantly increased their semiconductor spending as they successfully compensated for the loss of market share by Huawei in the smartphone market in 2021 (see Table 1).

Table 1. Top 10 Companies by Semiconductor Design TAM, Worldwide, 2021 (Millions of U.S. Dollars)

2021 Rank	2020 Rank	Vendor	2021 Spending	2021 Market Share (%)	2020 Spending	2020-2021 Growth (%)
1	1	Apple	68,269	11.7	54,180	26.0
2	2	Samsung Electronics	45,775	7.8	35,622	28.5
3	4	Lenovo	25,283	4.3	19,023	32.9
4	6	BBK Electronics	23,350	4.0	14,258	63.8
5	5	Dell Technologies	21,092	3.6	16,814	25.4
6	8	Xiaomi	17,251	3.0	10,254	68.2
7	3	Huawei	15,382	2.6	22,710	-32.3
8	7	HP Inc.	13,789	2.4	10,745	28.3
9	9	Hon Hai Precision	8,855	1.5	7,387	19.9
10	10	Hewlett-Packard Enterprise	6,736	1.2	5,395	24.8
		Others (outside top 10)	337,695	57.9	269,849	25.1
		Total semiconductor	583,477	100.0	466,237	25.1

TAM = total available market
Source: Gartner (February 2022)

Apple remained at the top of the semiconductor spending customer ranking in 2021. Apple increased its spending on memory by 36.8% and on nonmemory chips by 20.2% in 2021. However, it decreased its demand for computing microprocessing units (MPUs) due to the shift to its own in-house-designed application processors.
Samsung Electronics increased its memory spending by 34.1% and nonmemory chip spending by 23.9% in 2021. The increase of memory spending was the result of not just a rise of memory price, but also Samsung’s growth in its target electronic equipment markets, especially the smartphone and solid-state drive (SSD) markets.