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VDW’s Malaysia symposium opens up market opportunities

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Contact platform for machine tool manufacturers and Malaysia’s indus-trial sector

Despite the currently weakened vigour of its economy, Malaysia remains an attractive export market for German ma-chine tool manufacturers. Admittedly, the forecasts for machine tool consump-tion in 2017 are only very cautiously optimistic, but as from 2018 annual growth rates of around 3 per cent are again being predicted. In the long term, too, Malaysia offers attractive scenarios for machinery vendors, since the country is in this category largely dependent on imports.

Malaysia’s import market is currently dominated by Asian vendors, chief among them the Japanese. But at least Germany ranks fourth, behind China and Taiwan, with scope for improvement – after all, manufacturers from Ger-many have hitherto operated rather cautiously in Malaysia. The VDW (German Machine Tool Builders’ Association) accordingly arranged a symposium for the ASEAN nation. “Its primary purpose is to give member companies a feeling for the Malaysian market,” is how Klaus-Peter Kuhnmünch describes the motiva-tion for this multi-day event. As the organiser of the VDW’s symposia abroad, he has for years now been accompanying representatives of German machine tool manufacturers to attractive markets all round the world. This time, the companies availing themselves of the opportunity were Alzmetall, Chiron-Werke, DMG Asia, FFG Europe & Americas, Hermle, Index-Werke, Liebherr-Verzahntechnik, Mauser-Werke and Open Mind. The majority wanted to be-come better acquainted with the market and make new contacts. Others made the journey already resolved to gain partners or representatives in the region. And several of them came along because in the past they had already learned to appreciate the VDW’s symposium format.

 

Keen interest from Malaysia’s industrial sector
The main event, entitled “Innovations in Production Technology – Machine Tools from Germany in Kuala Lumpur” on 11 July was supported by the Ger-man-Malaysian Chamber of Industry and Commerce (AHK Malaysia). There, the German participants had an opportunity to spotlight their corporate profiles among users and potential partners with their presentations. Daniel Bernbeck, Executive Director of the AHK Malaysia, rates the symposium as a great suc-cess. “The high number of business meetings held under the aegis of this event underlines the keen interest displayed by Malaysian entrepreneurs in German technology. The symposium is a consummate example of cooperation between the VDW and the AHK in market entry consultancy, from which small and mid-tier German companies can derive especial benefit.”

 

Modernisation remains dependent on machinery imports
Insights into the status of production technology were provided by visits to in-ternational branch operation under the aegis of the symposium. In and around Penang, the Bosch, Osram and Infineon companies invited participants to in-spect their production facilities. “These visits made it clear that high-tech is also represented in Malaysia,” is how the symposium’s host Klaus-Peter Kuhnmünch describes his impressions. However, Malaysia’s production tech-nology across the nation as a whole is very far from equalling the level attained by highly developed industrialised nations. “The expectations and results in regard to Malaysia are mixed” is how Roland Merz, Asia Sales Manager at Chiron, for example, assesses his experiences in business meetings there as follows: “Manifestly, the main business here still involves triaxial machines. But high-end solutions sometimes seem quite a long way off.”

The business talks in the context of the VDW Symposium in Kuala Lumpur (Malaysia) enabled German machine tools manufacturers to establish contacts in the Malaysian industry

The business talks in the context of the VDW Symposium in Kuala Lumpur (Malaysia) enabled German machine tools manufacturers to establish contacts in the Malaysian industry (photo. VDW)

 

That, however, also opens up long-term opportunities, because in order to catch up technologically, Malaysia needs imports. The country will not be able to postpone the industrial sector’s renewal for much longer, since their sophis-ticated sectors (like aircraft manufacturing) are increasingly dependent on technologically advanced machinery. These developments, for example, are a major focus for symposium participant Martin Winterstein, Business Develop-ment Director at the gear system manufacturer Liebherr Verzahntechnik: “For us, Malaysia has definite potential, thanks to its growing aerospace industry, but also its automotive, oil and gas sectors. This is why we’re looking for a rep-resentative there. I am very satisfied with the VDW’s symposium, and will al-ready be taking specific customer inquiries back home with me. And we at Liebherr are already planning another visit to Malaysia in the autumn”.

It’s not only the German participants who benefited from the event, but also representatives of Malaysia’s business community. “An excellent initiative”, comments an enthusiastic Helmi Sheikh Mahmood, for example. He is the CEO of Sapura Industrial, part of a group of companies active in all of the re-gion’s key industries. The symposium, he says, offers Malaysia’s business community a unique opportunity at a single location to establish personal con-tacts with quite a few representatives of Germany’s technologically sophisti-cated machine tool industry.

hordon kim / hordon@icnweb.co.kr

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Schneider Electric Innovation Summit Singapore 2018

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2018 Innovation Summit Singapore LIVE

Latest innovations to EcoStruxure architecture unveiled

Schneider Electric, the leader in digital transformation of energy management and automation, is hosting more than 1,500 customers, partners, suppliers and influencers at its latest Innovation Summit, September 20-21 at Singapore Marina Bay Sands. The event brings together Schneider Electric experts and world-leading industry thinkers to share insights and bold ideas on the challenges and opportunities of Powering and Digitizing the Economy.

Schneider Electric Innovations Unveiled for East Asia

In its second year running, this year’s Innovation Summit World Tour includes 20 events across the world, double the 2017 program. The Singapore event will be Schneider’s largest in East Asia, and the company will showcase its latest developments to EcoStruxure™, its IoT-enabled, plug and play, open, interoperable, architecture and platform. EcoStruxure™ delivers enhanced value around safety, reliability, efficiency, sustainability, and connectivity. EcoStruxure™ leverages advancements in IoT, mobility, sensing, cloud, analytics and cybersecurity to deliver Innovation at every level, from Connected Products, Edge Control to Apps, Analytics & Services. EcoStruxure™ has been deployed in 480,000+ sites, with the support of 20,000+ system integrators and developers, connecting over 1.6 million assets under management through 40+ digital services.

파스칼 트리쿠아(Jean-Pascal Tricoire) 회장 겸 CEO

Major EcoStruxure developments will be presented at the Summit:

• EcoStruxure Power: the next generation of Schneider Electric’s IoT-Enabled platform and architecture for electrical distribution will be announced, dramatically strengthening power management capabilities for customers to improve operational efficiency and reliability. New user applications (EcoStruxure Power Advisor), edge control management software (EcoStruxure Power Monitoring Expert 9.0 and Power Scada Operation 9.0), and connected products (Powerlogic ION9000 Meter and Easergy P3 Protection Relay) will be announced.

• EcoStruxure Building: this smart, collaborative platform and architecture designed for buildings delivers maximum building efficiency and increased people comfort and productivity. EcoStruxure Building will benefit from new user applications (EcoStruxure Building Advisor), a new edge control application (Ecostruxure Building Operation 2.0), as well as new connected sensor products (SmartX IP Controller MPx and SmartX Room Sensors).

• Ecostruxure Plant & Machine: our IIoT technologies, including integrated software, are ready for smart manufacturing and can deliver new business opportunities for plants and machine builders – increasing profitability (EcoStruxure Triconex) and productivity (EcoStruxure Machine Advisor).

• EcoStruxure Asset Advisor: the new version of Schneider Electric’s equipment monitoring services application brings a much-needed cloud-based, data-driven 24/7 predictive service for business continuity in electrical distribution and critical data center assets.

Bold ideas for the digital economy

“The world is changing at an unprecedented rate driven by a booming digital economy. Technologies such as the Internet of things (IoT), artificial intelligence and big data analytics are making companies more efficient and innovative, boosting their competitive advantage,” said Jean-Pascal Tricoire, Chairman and CEO, Schneider Electric. “As a responsible industry leader, we need to demonstrate how our innovations help our customers and partners make a successful digital transformation in energy management and automation. Our technologies, built on EcoStruxure™, harness the power of digitization, enabling our customers to become more efficient, safe, reliable, connected and sustainable – leaders in the New Digital Economy.”

During the two-day event, customers, partners and suppliers can attend Strategy Talks on topics as varied as “Redefining power distribution”, “Intuitive manufacturing, thanks to digitization” and “Reinvented buildings.” Schneider Electric is also conducting 15+ Expert Learning Sessions with its stakeholders, delivering concrete customer successes and solutions and interactive discussions between participants. Finally, a 3,700 m2 Innovation Hub will demonstrate the wealth of Schneider Electric’s software, solutions and services. The Singapore Innovation Summit will also feature the company’s growing network of Strategic Digital Alliances, Technology Partners, EcoXpertsTM and Start-Ups. Over 20 partners are represented, including Microsoft, Accenture, Cisco, Dell EMC, Autogrid, Danfoss, Somfy, and AVEVA, that complement Schneider Electric EcoStruxureTM solutions.

More information on Innovation Summit Singapore is available on Schneider Electric website.

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New Technologies Pair the Physical with the Digital

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mouser

Digital twinning is one part of the technology road map for Industry 4.0 and the Industrial Internet of Things. A gamut of new technologies must be integrated to work seamlessly together to pair the physical domain with the digital information domain.

mouser

Digital twinning seeks to improve the design and maintenance of physical systems by offering datadriven ways to discretely map these physical systems into digital and computerized replicas of themselves. With the arrival of automation and data exchange, digital twinning could be useful in a myriad of industrial applications.

This new industrial context, where the physical and the digital worlds meet, is known as the fourth industrial revolution—or Industry 4.0. Brought on by the intersection of a host of high-technology electronic and computer systems, the “new way” of Industry 4.0 promises increasing gains, efficiencies, and flexibility. A gamut of new technologies must be integrated to work seamlessly together to pair the physical domain with the digital information domain. Digital twinning is only one part of the technology roadmap for Industry 4.0, as these additional technologies are helping to enable digital twinning for Industry 4.0 to manifest its potential:

• Pairing technologies
• Cyber-physical systems
• Augmented, virtual, and mixed reality
• Artificial intelligence
• Additive manufacturing
• 3D printing
• Digital thread

Pairing Technologies
Pairing technologies are critical to digital twinning and the world of Industry 4.0, as these technologies empower a device or system to find, connect, and communicate with other devices and systems. For example, sensors and the Industrial Internet of Things (IIoT) products require the ability to find and connect with other devices successfully. Technologies such as Bluetooth®, among others, are employed to make these connections. To accomplish this, connected devices must be able to interrogate other potentially connectable devices successfully. When inquiring other devices, units must be able to ascertain whether they are communicating with a unit that they should be corresponding and exchanging data with. When properly enabled and successful, this accomplishment is called pairing.

Security issues are paramount. Every device should pair only after proper identification has been confirmed to avoid crosstalk or misinformation. Shortcuts may be achieved through programming algorithms that allow the devices to quickly and easily identify other units that they should pair with. Pairing gets accomplished through authentication keys employing cryptography. Pairing works to ensure that the connections stay bonded in a data exchanging relationship between devices and works to prevent an external source from prying into their data exchanges.

Being that flexibility is paramount, units must be able to make and break their pairing quickly and without external, human involvement. Successful pairing may require ongoing communication to keep the pairing active. If one of the units determines that the pairing bond is no longer relevant to its successful operational objectives, it will remove its pairing relationship and present itself available for a different pairing opportunity.

(photo. Mouser Electronics)

Cyber-Physical Systems
The National Science Foundation (NSF) defines cyber-physical systems (CPS) as, “The tight conjoining of and coordination between computational and physical resources.” The critical element in this definition is that it focuses on a system approach— where a set of connected things or parts form a complex whole.

A current example of a CPS is the automated airline flight-control systems. Industry 4.0 requires traffic control, not for airplanes, but for the machines, computers, robots, sensors, and processes that comprehensively work together for its realization. It represents a system of higher order than IIoT, because it sits one level higher in the complexity chain. Where IIoT is concerned with collecting, handling, and sharing of large amounts of data, CPS is focused on ensuring that this large amount of data, collected from multiple systems, gets properly utilized across multiple disciplines that are relevant to the industry involved. The unique dilemmas of any given industry will require engineering expertise to address these specific challenges.

Augmented, Virtual, and Mixed Reality
New technologies are augmenting our reality. They are providing us with the ability to overlay digital content in front of us physically, merging the real with the virtual, creating a mixed reality that should be considered augmented. This gain is allowing engineers to view things in new ways. For example, rather than viewing a DT on a computer monitor, we could view a DT using an augmented reality (AR) headset that enables the users to engage with digital content or interact with holograms.

The use of such AR empowers viewers to have an immersive experience whereby they engage their bodily senses.

Reality-enhancing headsets can create real-time experiences of actual conditions happening in the physical world, by way of experiencing them through a digitized environment. AR could lead to new insights and understandings. Additionally, a DT display could appear in the user’s field of view, making real-time feedback that much more accessible and easy to use.

Artificial Intelligence Technologies
IIoT offers the promise to provide connected data; therefore, useful data must be stored and analyzed. Artificial intelligence (AI) is a solution to how to analyze and successfully handle large amounts of digital data. It helps in allowing digital twinning to become more realized because it promotes value by enabling rapid integration, hybrid integration, investment leverage, and system management and compliance.

Through machine learning, it offers the opportunity to use digital data to model, analyze, train, apply, and infer how best to make decisions. AI is helping to change the traditional perspective of computing, moving it beyond what primarily has been an automating- and scaling-process perspective towards a knowledgebased perspective, via actionable insights. Soon, it will help engineers gather new insights and ways to create value. By using a data-science approach, rapidly powered decisions will enable the generation of further opportunities.

Additive Manufacturing
Additive manufacturing (AM) is a method of production in which 3D objects are built by adding layer-upon-layer of material. AM holds promise because it leads to industries that can address variable demand and produce products that are distributable and flexible. Two areas of AM – 3D printing and digital thread – are advancing to make digital twinning possible.

(photo. Mouser Electronics)

 

3D Printing
3D printing is perhaps the most well-known example of AM. In 3D printing, a printer is programmed to print an object using plastics, metals, or other custom materials with virtually zero lead-time. 3D printing is extremely flexible and eliminates the issues involved in producing objects with large economies of scale. What this means for the future is that you will be able to get what you want quickly—as if walking up to the fast food counter.

Digital Thread
With complex systems, however, AM has been confined primarily to the laboratory because all the systems involved do not operate under a unified system and, thus, are hard to scale. Digital thread promises to change that.

A digital thread is a single, seamless strand of data that acts as the constant behind a data-driven digital system. It activates the potential of AM by allowing a unification of disparate applications by way of their adherence to the thread, which is their source of shared information. A digital thread creates an easier process for collecting, managing, and analyzing information from every location involved in the redesigned Industry 4.0. It enables better and more efficient design, production, and utilization throughout the entire process.

Conclusion
Digital twinning will be a hallmark of Industry 4.0, helping to increase gains, efficiencies, and flexibility for existing products and processes. But digital twinning is just one part of the Industry 4.0 road map. Pairing technologies, CPS, AI, and AM are key to seamlessly bringing together the physical realm and the realm of its DT information and insights. While these technologies are bringing their complexities into the digital twinning equation, ultimately, they promise to enable Industry 4.0 to manifest its potential.

by Paul Golata for Mouser Electronics

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